Uber collaborated with Brand24 to leverage social listening with the rollout of its new rider application. By using a surge in social media buzz adhering to the application’s release, Uber required a Device to monitor online conversations, Appraise user sentiment, and Get actionable responses. Resourceful Collaborations: Instead of just getting influencers https://youtu.be/_5yA-wgt4BQ?si=QoL699KIfaQPhjj8